Sonian Wood Cooperative

Sonian Wood Cooperative


Brussels / Belgian Brabant (BE)

Business development & entrepreneurship

Keeping the wood from the Sonian Forest local.

The Sonian forest produces some 20,000m2 of wood per year which is cut and sold to the highest bidder. While this may seem logical, the wood is largely cut and sent directly to Asia (mostly to China). Absurdly, furniture makers and builders located in and around the Sonian forest often purchase wood from Scandinavia, Canada or even Asia. The objective of the Sonian Wood Coop is to source local wood to the local market with the result of reducing carbon emissions, providing jobs and creating value in a local resource.

The sale of wood for export markets was common knowledge to both local institutions and researchers, yet little had been done about it. In this self-funded project, Osmos developed everything required to launch the cooperative and make the resource attractive to the local market. This involved researching existing production chains, understanding local interest groups, developing businesses partnerships, sourcing start-up capital (such as a successful crowdfunding campaign), defining the branding and website, campaigning the media, exploring processing, marketing and selling the wood. Osmos was involved in all steps of the process. Check out the website:

See related​

Connecting Nature

A European research program (H2020) developing nature based solutions: ‘bringing nature to cities and cities to nature’.

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